The gift of giving is a true act of selflessness and joy. What more when you have an opportunity to do so without having to worry on allocating the perfect time and place to take the first step in giving. As a way to give back to the community in need, Domino’s Pizza extended their support by initiating its Kasih & Piza campaign with a pure intention to encourage one another in embracing kindness and give back to the less fortunate, simply by sharing a meal.

Commencing on 17 August 2020, Domino’s Pizza will launch its Kasih & Piza campaign nationwide. As a way to encourage customers to join in this altruistic move, Domino’s takes the lead by successfully distributing over 115 pizzas to various charity homes, single mothers, differently-abled and underprivileged families.

Through this campaign, Malaysians not only have the opportunity to spread love but, may also be a part of raising the awareness in practicing good deeds among the community. The concept of Kasih & Piza is simple and ideal to be presented as a wholesome meal to be gifted to charity homes, or even for anyone who is struggling to make ends meet.

Linda Hassan, Group Chief Marketing Officer of Domino's Pizza Malaysia and Singapore said, “A kind gesture can elevate anyone’s day and create a better environment for the society’s surroundings. As a brand that emphasises on the importance of being emotionally connected, our responsibility ties back to our brand promise of “It’s All About You”. Through this initiative, we look forward to inspire and unite Malaysians for the greater good. Kindness is one of the values that drives us forward and we are happy to be able to live up to it and share it with our customers and communities.”

“This campaign is launched with customers concern in mind. We truly understand the fast paced lifestyle Malaysians live day-to-day, which barely provides the opportunity to divert our attention and focus to participating in charitable deeds. Hence, we believe the Kasih & Piza campaign will be a great opportunity for Malaysians to step forward and start making a difference in our society. With a simple and altruistic deed such as this, everyone can do their part in spreading joy to anyone they desire or even support causes they believe in. This will not only comfort the charities but also make one feel rewarded, happy and fulfilled. By extending someone a Kasih & Piza meal set, we hope this will help them ease through the difficulties they may face,” added Linda.

To order, customers need to only key in the address of whom they intend to share their love with and select the nearest Domino’s store for Abang and Kakak Domino’s to deliver to the selected destination, on behalf of the customer. With the aim to brighten anyone’s day, Domino’s Kasih & Piza offers a variety of meal sets ranging from RM30.00 to RM100.00. Customers who are keen to cater up to eight pax and choose to opt for the RM100 Kasih & Piza meal set with the coupon code, KKP3 will be entitled to save up to RM110.20 in a maximum of one receipt. Every purchase of Kasih & Piza meal set comes it an exclusive greeting card.

Starting from 17 August 2020, customers who wish to purchase and donate any Kasih & Piza meals may place their order and payment on or via Domino’s mobile application. Customers who prefer a more personal experience can opt to take away the Kasih & Piza meal sets via Potong-Q or Pandu Ambil.